CUSTOMER JOURNEY
Enhance the customer experience
EXPERIENCE DESIGN
Develop innovative customer touchpoint
EXPERIENCE ENGINEERING
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CONSUMERS ARE DIGITAL FIRST

88%

Consumers perform some research online before making a purchasing decision

51%

Mobile users have discovered a new company or product while conducting a search.

28%

Searches for something nearby result in a purchase.

23%

Consumers who performed searches spoke with friends or family about it.

The single most important digital marketing technique is to rank on the first page of search engines like google for keywords specific to your business. However over 50% of small and medium businesses (SMBs) do not employ Search Engine Optimization, or SEO to understand how consumers are searching for and finding information about your brand and your competitors online.

This is where you can really shine. Local competition typically don’t employ any SEO. By incorporating SEO strategies in your marketing efforts, you’ll increase your website’s visibility and rankings in local searches.

MARKET YOUR BUSINESS LIKE A DIGITAL PRO

Get on the top of searches and win new customers. Use our Digital Marketing Framework offering automation tools to help you execute.

  • Improve Your Website

    Improve technical SEO through keyword research, internal links optimization, SEO analysis, sitemap generation, and technical audit.

  • Perform Digital Advertising Research

    Effectively manage PPC by monitoring ad copy and landing pages, discover new competitors in google ads, localise your ad campaigns

  • Manage your Online Reputation

    Monitor your brand's web buzz. Manage online reviews through social media channels and business listings.

  • Gain Marketing Insights

    Take action after tracking keywords and digital presence for both your competitors’ and your business using competitor metrics, web analytics and Google my Business Integration.

  • Develop Branded Content

    Create trust and brand recognition by developing effective blog posts, infographics, white papers, videos, etc. to engage your audience.

  • Market your Content

    Enhance website authority with social engagement, backlink quality checks (own and competitor), content submission and influencer marketing.

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LATEST IDEAS & TIPS

The Connected Customer

Digital, through a number of technology touchpoints is redefining how different generations interact with Brands. Consider that of a global population of 7.68 billion people,

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